| Introduction to Research and Analytics |
- Overview of Research and Analytics in Management
- Research Proposal
- Research Methodology
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- Lecture
- Presentation
- Discussions
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| Research Design, Data & Sample Design |
- Research Designs
- Sampling Techniques
- Measurement Scales
- Questionnaire Development
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- Discussion
- Hands-on
- Exercises
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| Data Screening and Management |
- Creating and Editing Data File
- Computing New and Recoding Variables
- Selecting and Sorting Cases
- Merging Files
- Dealing with Missing values
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- Discussion
- Hands-on
- Exercises
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| Data Analysis |
- Hypothesis Testing: Parametric and Non-Parametric Tests
- Factor Analysis, Cluster Analysis & Discriminant Analysis
- Correlation and Regression Analysis
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- Discussion
- Hands-on
- Exercises
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| Advanced Data Analysis |
- Multiple Regression Analysis
- Confirmatory Factor Analysis
- Structured Equation Modeling
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- Discussion
- Hands-on
- Exercises
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| Data Visualization |
- Basics of Communicating Data
- Introduction to Tableau
- Data Visualization for different data types
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- Discussion
- Hands-on
- Exercises
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| Scientific Reporting |
- Technical and Managerial implications
- Plagiarism and report writing
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