Life @ JBS Business and Economics Hub
Business and Economics Hub
JIIT Economics and Business Hub endeavours to create opportunities and a learning platform for student community at JBS/JIIT for co-curricular events related to contemporary happenings in the Business Management world.
For this purpose the Hub has organized webinars guest lectures, panel discussions, debates, poster making competitions and has recently begun to organize an annual management-game based event named “JBS Manager of the Year”.
Furthermore to improve presentation skills, communication skills and the ability to link contemporary business events to concepts taught in class the hub has started “Business Buzz” series in 2022 after the University opened in the post pandemic world.
We sincerely hope you participate in the activities conducted by the hub and also bring to the table innovative event ideas to execute, so that students and participants involved can sharpen their business acumen and make their stay at JBS/JIIT eventful and memorable.
Some of the activities that JIIT Economics and Business Hub has organized are listed below:
Sr. No. |
Date of the Event |
Name of the Event |
Brief Description |
1 |
03 March 2020 |
Business Quiz |
The
Business Quiz Competition JBS, Noida has been organized as an innovative, interactive
program to facilitate a copious flow of knowledge and ideas packaged in
exciting rounds. Learning through management quizzing is fun and goes beyond
the traditional bounds of management students. |
2 |
31 Jan 2020 |
Debate Competition "AI - Boon or
bane for humanity" |
The aim of conducting this
debate competition was to provide a platform to the students for showcasing
their skills and talent. The Topic for the competition was "Artificial
Intelligence: Boon for Humanity?". Winners received a cash award of Rs.
3,000/-(Best Team Prize)and Rs 1,500/- (Best Debater
Prize) respectively. |
3 |
6 March 2020 |
Guest Lecture - "Design
Thinking for Management Professionals" |
Ms. Kalpana Sinha discussed the development of
design thinking and how to insert disruption into thought processes to spark
creative ideas, and also gave some great insights into creativity and
innovative thinking. She explained why design thinking is important and what
does it require to become a successful entrepreneur. |
4 |
20 April 2020 |
Indian Economy during COVID 19 times. |
The webinar
focused on ongoing fluctuations in Indian Economy during COVID 19 times. The
speaker discussed the different aspects of business and economic scenarios
that students can capitalize for new opportunities in the industry in the
post COVID-19 era. |
5 |
23 April 2020 |
Maintaining Quality in Teaching
Learning Practices when Imparting Online Education |
The
webinar focused on maintaining quality in Teaching Learning Practices, when imparting
online education. The speaker discussed the different aspects that students
can consider to learn and gain from online education and capitalize
opportunities in the industry in the post COVID-19 era. |
6 |
4 May 2020 |
Application of Business Analytics and
Artificial Intelligence in the Industry |
The webinar focused on Business Analytics and Artificial Intelligence
and its application in the Industry. The speaker
discussed on the various facets of business analytics including Customer
Analytics, Financial Analytics and Fraud Analytics. |
7 |
23 June 2020 |
Entrepreneurial Journey of
Anubhav Mittal (JBS Alumni) |
The objective of the talk was sharing the
entrepreneurial journey how his passion turned into a profession and reality.
The challenges, limitations and the driving forces to start a business were
discussed. The entrepreneurial process of new business creation starts when a
business opportunity is discovered or created by nascent entrepreneurs. The
entrepreneurs' autonomous, innovative, and improvised actions throughout the
entrepreneurial process consist of the entrepreneurial journey. |
8 |
12 May 2020 |
Impact of Covid-19 on Businesses |
The objective of the talk was to share
the speaker’s view about the impact of Covid-19 during on Small and Medium
Businesses. SMEs were severely impacted due to the disruptions caused by the
Covid-19 pandemic. |
9 |
18 May 2020 |
Decoding Leadership: The
Mahabharata Way |
The objective of the talk was
to relate the leadership theories in context of Mahabharata and how all the characters
in Mahabharata are representing the employees in organization and the talk
highlighted on the characteristics of leadership and its importance in
today’s era. The leader should possess the ability to utilize each member
potential to the maximum. In Mahabharata, when Arjuna and Duryodhana went to
Dwarka to ask on whose side Krishna and his battalion would be in the war,
Arjuna asked for Krishna unarmed than his army because he knew Krishna had
the power of strategy. |
10 |
23 October 2020 |
2-Day Seminar on Disruptive Marketing |
This immersive seminar focuses on key
conversations envisioned to drive businesses forward and influence the future
of marketing. The seminar promises participants a greater understanding in
the breadth of marketing technologies and how businesses can effectively
assimilate them into their marketing strategy and operations. Attending this
workshop will give participants insights into how managers and strategists
successfully gain customer trust and seize the opportunities during these
extraordinary times. |
11 |
28 Jan 2021 |
Panel Discussion on Marketing
“Yesterday, Today and Tomorrow” |
Dr. Vinay Sharma stated that Marketing is
the activity of showing and advertising a company’s product in the best
possible way, by collecting resources from all around the world linked with
Four P’s (Product, Price, Place, Promotion) and also with distributing and
delivering the new innovative and design thinking ideas in terms of elements
of marketing such as targeting, positioning etc. Fundamentally &
radically market researchers think and choose a chord and it can be chosen
from Marketing Innovation only. Ms. Anchal Kaushal, the head of customer
marketing of DIAGEO which is an Alcohol Beverage Company, spoke about how
they do marketing in alco beverages and changing shades of marketing in alco
beverages. So, she stated that Alcohol is a celebrating drink, and how their
brand is affordable, reliable, accessible to the consumer. They give a reason
to consumer to buy the product and how their beverages are better than
competitors as every product has its own beautiful
story to tell. Correspondingly Mr. Rahul Balyan spoke about how to
communicate to consumer about your product, to achieve a sale. He highlighted
two ways of marketing that is Messages and Medium in which they show features
and benefits of their product to consumers and connect those features at their
emotional level and they also directly get connected to consumers through
Mass Media, Social media, Personalized media. Basically their main perspective is helping to reach their
customers; achieved sales in changed environmental and sophisticated consumer
needs. |
12 |
22 Jan 2022 |
‘Mahabharata Meets PUBG’: Business Quiz
2022 |
In order to enhance the knowledge and
awareness about the business world and to give students a break from
traditional classroom learning, Business Quiz 2022 was organised on the
latest developments in the corporate sector. Technology can act as a
facilitator by bringing innovation to quizzes and ensuring active
participation among students. Besides broadening knowledge horizon, and
exploring new skills at an early age, such quizzes provide interactive
platform for participants to gain knowledge, seek opportunities to excel
beyond academics and secure their future.
Since questions are based out-of-syllabus and require critical
thinking and extensive research, students get into the habit of innovative
learning from an early age. It also gives them an opportunity to hone their
teamwork skills. Such quiz events bridge the industry-academia gap and
prepares the students for the corporate arena by making them privy to
industry knowledge. JBS plays a pivotal role by organising quizzes to give
students much-needed early exposure to make them skilled and job-ready.
Quizzing is not just about GK, but about connecting the dots, reading between
the lines and arriving at a conclusion. The content of the quiz focused on
enhancing logical reasoning and critical thinking of the participants. |
13 |
15 July 2021 |
Panel Discussion on “Building
Personal and Organizational Resilience” |
The objective of the talk was
to make students aware about the contemporary meaning of the word resilience,
in these changed times, which is completely different from the dictionary
meaning. The esteemed panelists shared their
experiences and ideology about being resilient personally and as a part of an
organization. |
14 |
20 January 2021 |
Poster Making Competition |
: To mark the Republic Day, a day to
honour the Constitution, the rights we enjoy, our sovereignty and diversity,
a poster making competition was organised on a very contemporary theme of Aatmanirbhar Bharat. Self-Reliance is inherent in India’s
very history and persona, and now this has become the most essential survival
skill during the pandemic. It is this attribute of our country which made us
the world leaders during these tough times. The world now counts on and look
up to India as an example for combating and conquering the virus. To foster new thoughts on the age-old
mantra of self-reliance and to reinforce its relevance today, students were
given an opportunity to put their imagination on the canvas using their
creativity for designing vivid pieces of artwork. The organizers also added a
digital flavour to the competition through a separate category of Graphic
Design Posters. |
15 |
18 April 2022 |
Manager of the Year |
This is a event that tests participants via quizzes and
games that involve testing creativity and management knowledge of a
participant. The event lasted for multiple days and based on points
calculated 1 student was anointed the Manager of the Year. |
16 |
8 April to 20 May 2022 |
Business Buzz Weekly Event |
This activity sharpened the presentation
skills of the students who were given topics of contemporary nature and
related to the current business environment and were supposed to generate and
deliver presentations on the topic and answer any questions from the
audience. |
17 |
23rd November 2022 |
Inter- College Art Competition
– Topic “17 Sustainability Development Goals/ 17 SDGs” |
The main aim of this
competition was to motivate students to express their feeling through colours
and pictures. Moreover, as it was an inter college competition it gave
exposure to the students of JBS to communicate and socialize with students of
other universities and colleges. It also gave an opportunity to the
management team of the competition to work on their managing and organizing
skills. |
Some Memories from Past events