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REPORT ON THE FUTURE AI plus HUMAN MARKETERS
REPORT ON THE FUTURE: AI+ HUMAN MARKETERS
Session Date: 15/04/2026
Session Venue: LT-1, 02:00 PM – 04:00 PM
Speaker: Mr. Harshdeep Rapal
The Co-founder & CEO of Legit AI, a seasoned business leader with 12+ years of experience across entrepreneurship, technology consulting, and venture incubation, having built and scaled businesses in both B2C and B2B domains. He has managed a $4.5M VC investment, led advisory engagements for Fortune 100 and 500 companies, and built a multi-country e-commerce business for Rocket Internet. A published thought leader in Consulting Magazine, WSJ-Asia, and Business Insider, he is also a TEDx Speaker and GSVC World Finalist representing Asia and Africa.
Objective:
The workshop offered students an overview of the impact of artificial intelligence (AI) on the field of marketing. It explored the future of human marketers in the age of AI and emphasised the need for technology and creativity to go hand in hand. The event offered practical knowledge on how to connect the power of AI to personalise marketing strategies, and the skills needed for future success in the industry. The workshop was an important opportunity for future marketers to connect the dots between traditional marketing concepts and the realities of the new AI-driven marketing landscape.
- Explored how artificial intelligence is fundamentally transforming the marketing landscape and reshaping the way brands connect with their audiences.
- Highlighted the importance of blending AI capabilities with human creativity to craft more personalized, impactful, and effective marketing strategies.
- Introduced students to real-world AI tools and applications that marketers can leverage to enhance productivity and deliver smarter campaigns.
The session was a remarkable blend of knowledge, practicality, and inspiration that left a lasting impression on every attendee. It challenged students to think beyond conventional marketing boundaries and embrace a future where technology and human intelligence work hand in hand. The insights shared were not just academically enriching but professionally transformative, equipping students with the tools, mindset, and confidence to navigate the evolving demands of the industry. As the business world continues to be reshaped by artificial intelligence, sessions like these play a crucial role in ensuring that the next generation of marketers is not just aware of the change but is fully prepared to lead it.
